Economics of Manipulation

This guy wrote another book
This guy wrote another book

Interesting interview with the authors of the book “Phishing for Phools” about economic manipulation of individuals by preying on apparent weaknesses or ‘wantability’ and the moral implications of it. When marketers get so good at their job, where does society draw the line between free choice and nanny state?

Is placing the chocolate at eye level of children a morally acceptable behaviour of retailers? Lifestyle design is another one that seems to be very popular, why do all these gurus seem to be selling self-help instead of an actual product?

Phishing for Phools

Will be reading the book shortly and post a review.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s